Losing time on things that should run themselves?

I build operating systems - CRM, automations, processes - that turn chaos in your company into order.

A company shouldn't grow by hiring.
It should grow through systems.

I show what I build

01

What I build

CRM Systems

Client databases, sales pipeline, real-time dashboards. One system instead of five spreadsheets.

Automations

Form → database → email to client → team notification. No manual clicking, no mistakes.

Operational Processes

Onboarding new people, project management, internal communication. Processes that work even when you're not around.

AI Tools

Prototypes, internal tools, dashboards, chatbots. Working solutions in days - no waiting for a dev team.

02

What I've built

1

PXCA - Operating system for a creative agency

Full transformation: 9 → 24 people, 5 tools → 1 system
Problem

A creative agency (3D visualizations, VR, branding) was scaling from 9 to 24 people in 10 months. Data spread across 5 tools - a CRM nobody updated, unstructured tasks, decisions on WhatsApp that got lost. No one had the full picture - PM had to ask 3-5 people to get the status of one project. Leads waited up to 48 hours for a response.

Solution

Built a complete operating system from scratch. CRM with automatic routing of orders to sub-companies and departments, project management system with AI dashboard for PMs, financial system with revenue and cost visibility, company knowledge base with AI assistant.

Result

Pipeline visibility rose from 30% to 95%. Lead response dropped from 48h to 4h. PM opens the dashboard instead of asking 5 people - 24/7 project visibility. New people onboard in days. CEO sees finances in real time instead of with a monthly delay.

CRM + routing to sub-companies Project management system AI dashboard for PMs Financial system Company AI knowledge base Onboarding support bot
~30% → 95% pipeline visibility
48h → 4h lead response time
9 → 24 people in the system
5 → 1 tools instead of chaos
2

Local Investments - Operational panel for a property developer

From Excel to system: CRM, finances, tracking and sales knowledge base
Problem

Developer ran 4 investments with 65+ apartments. Leads from contact forms arrived by email and were manually copied to Excel. No one knew how many people were interested in a specific unit without calling. Finances per investment invisible. Progress of graphic materials from the agency - only WhatsApp. Sales team with no single knowledge source.

Solution

Central operational panel: lead CRM with automation from investment website forms, full property inventory with a live widget on websites, financial dashboard per investment, graphic materials progress tracker, sales team knowledge base with AI - all sales scenarios, pricing and FAQ in one place.

Result

100% of leads automatically in CRM - zero manual copying. Developer sees in real time: sold, reserved, available units, revenue and costs per investment. Sales team has all knowledge at their fingertips - fewer questions, faster deals. Agency and developer see work progress in real time.

Lead CRM + form automation 65+ property inventory Live widget on investment sites Financial dashboard per investment Graphic materials tracker AI sales knowledge base
65+ properties in the system
4 investments
100% leads in CRM
Real-time visibility across all data
3

WeDoPlaces - Operating system for an interior design studio

Project management, finances and a new B2C revenue stream
Problem

An interior design studio ran projects lasting months - with no single place for the status of each commission, materials and client communication. Finances per project invisible. Clients wanting a quick consultation dropped off - the studio only offered full projects. The architect lost time on emails instead of work.

Solution

Operating system tailored to the design industry: project tracker with full commission history, materials and daily updates for PMs, financial system with revenue and cost visibility per project. Plus a new B2C service line: 3 online consultations (499-699 PLN) with automated booking, payment, questionnaire and summary flow.

Result

Architect sees the status of every project without asking the team. Studio sees profitability of each commission in real time. New B2C revenue stream - clients from all over Poland without extra support. Booking, payment and follow-up run automatically. Consultation services with 50% margin.

Project management system Financial system per project Online booking & payments Pre-meeting questionnaire Automated follow-ups 3 services + 2 B2C packages
0 manual booking handling
50% margin on service
Real-time finances & project status
03

What problem do you want to solve?

Describe your biggest operational problem.
I respond personally within 48h.

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Thanks, !

I'll get back to you personally with a response to your problem within 48h.

In the meantime - see what I've built
Wiktor Pasternak

Wiktor Pasternak

Operations Builder

As COO I managed the scaling of a creative agency from 9 to 24 people - built the operating system from scratch.

Now I build systems for service and project companies with 15-50 people.

CRM, automations, processes - so you can manage your company instead of fighting fires.